This Isn’t Just a Brand. It’s a Rebellion in Neutral Tones.
From muddy trails to rooftop patios, from heartbreak to healing — this isn’t just about walking your dog. It’s about walking yourself home. Pawsh Trail Co. is for the women who lead with love, who carry treats in one pocket and power in the other. The ones who wear flowy dresses and know how to command a 90-lb dog with a whisper. Who are soft, wild, not asking, and so damn ready to take up space. After loss. After becoming someone new and not always knowing how. We created something for the women who walk — bruised, brilliant, bonded — with their dog beside them and a fire still burning in their chest.
From the One Who Walked Beside Me
Stella wasn’t just a dog. She was the reminder that I could start over. That I could grieve and still glow.
When I lost her, the silence was unbearable. So I filled it with creation.
A hoodie that made me feel hugged.
A charm that kept her close.
A trail bag made for dog moms — not diaper bags, not dad packs, not what “they” think we need — what we know we do.
Pawsh is Stella’s legacy. And mine.
And now — maybe — it’s yours too.
We don’t just walk dogs. We walk with power. With style. With everything we’ve been through — and we look damn good doing it.
This Is for the Women Who…
Who wear sneakers and boho skirts
Who train big dogs and run small businesses
Who refuse to shrink — for the world, for men, or for grief
Who cry in the forest and laugh on the sidewalk café after
Who pack poop bags next to lipstick and call that balance
Who know their dogs aren’t accessories — they’re soulmates
Who show up muddy, glowing, and fully themselves
From Me, to You
I didn’t build this brand because I wanted to sell something.
I built it because I lost someone.
Her name was Stella — a white dog with muddy paws and a soul that knew mine better than most people ever will.
When she died, everything stopped.
And like so many women do, I kept going.
Not because I wasn’t broken — but because I didn’t have the option to fall apart.
Pawsh Trail Co. was born from that moment.
From grief. From grit. From that aching need to feel like she was still beside me — on the trail, in the city, in every new version of me I was becoming.
This isn’t just a dog brand.
This is a feminine reclaiming.
A space for every woman who’s ever held the leash and held the line.
For the ones who parent with no recognition. Who walk through storms. Who train beasts with kindness and know how to dress like they mean it.
We’re not crunchy or corporate. We’re curated chaos.
We smell like campfire and hand cream.
We wear our dog’s name like a tattoo.
We wipe paws before wine nights.
We walk our grief. We walk our joy.
And we want to do it all. Not in just slides and a hoodie, but clothing and dog products that say: “Don’t underestimate me.”
So if you’ve ever felt invisible in the pet store, misrepresented by outdoor gear, not “Pawsh” enough after a walk or unseen in your own evolution — welcome.
You are the reason Pawsh exists.
She walked beside me.
Now she walks beside you too.
— Darla 🐾
